No this blog isn’t a PC version of how many ways can you skin a cat. When I first saw the question “How does a monkey eat a banana?”, I thought it was a joke. But the answer wasn’t because he found it ape-peeling.
What’s more the answer came in a video, the video that’s featured below. After trying the monkey peeling method it got me thinking of a lot of different things.
It is actually easier to peel and the stalk acts like a handle. Equally, you don’t get to chew on the bit on the end that tastes pithy.
What if you just assume you know how to peel a banana and skip the video? One thing I’ve l heard from older business people is that they’ve tried everything once, so it’s not worth trying it again. That might be true to an extent. There are few truly original ideas. However, societies change and opportunities can be missed by not looking at other viewpoints. The hotel that still sends out its direct marketing via the post is adding massively to its costs by not considering electronic messaging and promotion.
The company that ignores social media to connect with its customers can’t engage with them. They then can’t find out what they truly feel towards their products, services and brand.
Learning to eat something like a banana is a meme. We don’t know where we learnt it but it must have been from watching our parents eat bananas. The stalk looks so obviously like a lever that it must be the ring pull of the natural world. Let’s not forget that the fruit was still fairly rare in the UK even up to the 1950s so it is still a relatively new food to these shores.
It’s not just the British. I’ve yet to see any mainstream American or European media featuring upside down banana eating – yet in the countries where bananas are grown, this is not unusual and they’ve developed their own meme for peeling a banana.
There is an assumption that our ‘meme’ is best, that the lessons of our fathers are better than those from other cultures. The problem is that these prejudices are often subconscious and the British way to be understood is to shout louder and more slowly. It is not about understanding the cultural landscape or listening to alternative ways of working.
Take the Greek example. A shake of the head tends to mean yes in that country, and the word Nai means yes. A nod and the word Ochi means no. It is counter intuitive to most of Europe and these differences can lead to mistakes.
In my work life I’ve often had to translate the cultural aspect of a business or news story. Think of a company in the UK that’s made a new product made from recycled plastic. It’s a great selling point on the environmental side of things – right?
Well, it depends where you are selling that item and in which markets. Yes the environment is high on the consumer agenda in most European countries, but is this a key point everywhere in a recession? What about countries where recycled products have an image of inferiority or a potential health risk? The facts may be clear on this area, but a public perception can be damaging even if it is wrong.
We’ve all heard the stories about how American working practices were shoehorned into the UK in the 1960s and 70s or the stories of product names that just don’t translate tastefully.
Another good example of why memes mean different things to different people comes from Andy Green on the Greenblog. His posting pointed out that Cheverolet dislike the term “chevy” to describe their products, despite the shorthand being so common in US culture and beyond. To the company, it cheapens the image of the brand yet they’ve not tried to find a different way for people to associate with the name. The company is trying to raise awareness of their brand in the UK, and I’d have thought people would associate a little more with the term Chevy.
What’s my advice? Try it out for yourself and learn a different way to do something. I’m not talking just about bananas, but the way you do business.
Learning points:
• Remember a meme is just one way to peel a banana.
• Your way may be good, but is there a better way
• Just because you understand something, it doesn’t mean that everyone gets it, or finds it straightforward.
Showing posts with label northern art prize. Show all posts
Showing posts with label northern art prize. Show all posts
Tuesday, 14 December 2010
Thursday, 18 November 2010
Behind the scenes of the Northern Art Prize

It is not often you get a chance to have a sneak preview of a significant event or product. When I was invited to see behind the scenes at the Northern Art Prize, exhibited at Leeds Art Gallery from the 26th November, I couldn’t refuse.
I have an appreciation of art but I am no critic. The blogger event wasn’t aimed at critical appreciation, but of opening a discussion and debate about the Northern Art Prize and its accessibility. The people who ‘know’ about art will be aware of the event but the very word art sometimes puts people off experiencing work they might just enjoy. The event attempted to address this by finding honest comment on the works as they prepare for exhibition.
Another part of seeing behind the scenes is appreciating the hard work that goes into creating an exhibition. Seeing the works of art as they are being assembled, or re-assembled, shows how much work is needed to put an installation in place. Even those who experience the works of art can miss the appreciation on the organisation, logistics and time consuming precision needed to place everything just right.
Most exhibitions have a theme but what was remarkable about the works of art on display was they worked as a collection despite being selected individually. Liverpool still seemed to be a cultural reference and with it themes of industry, migration and multi-culturalism. The works we were able to see had positivity and playfulness; even when looking at bigger socio-political subjects.

Alec Finlay’s four glass blown apples was the first exhibit that caught the eye. To me apples bring to mind the countryside and orchards, having been brought up in the Midlands close to the apple growers of Hereford and Worcestershire. The shear skill required to create such delicate and natural looking apples is impressive in itself but placed on a white background in pairs, you can’t help but look at the differences.

Another of his works is a bowl of seaside rock pieces with the words You have to choose to be chosen written in it. Other than a comment on the prize itself, and the fact it’s fun, I’m not sure what else it says. The same could be said for rock, paper, scissors ARC (Sofia), a neon sculpture showing the childhood game.

Unfortunately the audio-visual display from Haroon Mirza in the same room was not there. The combination of three works called Anthemoessa (the islands in Greek mythology where the sirens come from) will interact with each other and Edward Armitage’s painting The Siren. This sounds intriguing and I want to see how it works. Unlike most of the other works, this installation will have a strong audio element.

David Jaques work North Canada – English Electric also has an audio element but we were unable to hear it. There are two stereoscopic viewers, a Victorian 3D invention created by overlapping two slightly different images through the viewer.

Although only two viewers are set up, the wall is adorned with masses of the image plates. The black and white industrial landscapes is compelling as social history but the work is also structured well so the collection as a whole is visually attractive.

Across from the room is a cabinet filled with bottles in another work by Alec Finlay. Each one has an essential oil in it written as an Acrostic poem. It invites you to look into the cabinet and the poems are more intriguing than the mere cabinet display itself.
David Jaques work Por Convencion Ferrer charts a fictitious conference and journey of a Spanish anarchist through Liverpool. He’d visited Liverpool in 1908 but without the notes, I wouldn’t understand this from the work. The meetings are advertised on silken pennants that suggest a link with the trade unions and their banners and hang together as a collection of finally made banners – although I understood the concept, this side of the exhibit was a little lost on me. But it does stand on its own as a visual piece.

The final exhibit on show is a huge number of works which make a bigger piece. Lubaina Himid’s Jelly Mould Pavillions is something you could spend hours looking at and still find something new that catches your eye. It’s made from a number of jelly moulds, each one designed very differently meaning you can appreciate each mould as a separate work as well as the vista created by the piece as a whole.

The work has railway set models added to it, giving the jelly moulds a human context. A range of interesting characters from balloon sellers to sailors to children to adults have been carefully placed on the exhibit interacting with the moulds. There are also trees and cars adding to the scene.

One more element is the plans of the exhibition are laid out. These pictures contain the backstories for each mould. The notes suggest the exhibit tells something about the afro-British culture created from the migrant communities. There is certainly an African feel to some of the moulds, but it’s not a forthright display of black culture, more a collection of themes many of which reflect that side of the work.

This is my view, and I think I’ve sounded more like a critic than a voice of the common man (the later my intention). I can be sceptical of the installation lead art shown in galleries. A pile of bricks in a Burges art gallery didn’t move me at all, neither did a black square. But these works did on the whole connect with me. It is hard to comment fully on the work in an uncompleted form. Those who I met had their own views about The Northern Art prize which lead to a discussion on why the art seemed thematic and how the selection processed was reached. I’m certainly looking forward to returning to see the completed work and getting the full impact.
If you’re not the usual art goer, this is accessible and child friendly to a degree. There will be more to see and hear than I’ve described and best of all it is free to wonder round if you’re looking for some respite from the weather or the Christmas shopping over the next month or so.
Hopefully it will inspire the region’s artists in the same way that Liverpool has inspired the artists on display. With the opening of the Hepworth Gallery next May and a number of artistic projects being set up, it certainly is an exciting time for art in Yorkshire and the North. If that happens, hopefully the general public will also be able to get more involved reclaiming the arts from an elitist persuit.
You can find out more about the the Northern Art Prize, follow the event on twitter or use the hashtag #northernartprize
Friday, 20 August 2010
A Victorian lesson in the high art of war

We sometimes think that propaganda is a 20th Century invention but in reality it is a discipline as old as the hills. I was reminded of this when I went to the Leeds Gallery and saw two Victorian paintings which created two strong images of Great Britain at times of great British loses.
The first painting is the Death of General Gordon at Khartoum by George W Joy. This is a painting I remember from my History lessons at school and evokes quite a lot of memories to me thanks to George Benson my teacher. But I was seeing it through slightly fresh eyes as I’d not seen it for a while. The painting shows Gordon defiant, magnanimous and strong in the face of certain death – and a death unlikely to be quick nor painless.
The advancing Mahdi army are seen to be numerous and violent, having already taken the standard with one soldier urging his companions on. This images shows Britain defiant against the savagery of Africa, brave and true in the face of adversity and proud with it.
If you read General Gordon’s memoires days prior to the final defeat, it is far from brave and defiant. He is far from home in a dangerous place, full of strange noises and the sounds of battle all around. He was likely to have died an inglorious and brutal death; and needless as he had been asked to retreat weeks before.
The painting meant something else to the Victorian audience and the death was transformed into act of chivalry, bravery and spirit. A defeat was turned into a moral victory. Whether George joy painted this to demonstrate the Victorian ideals or whether he was compelled to capture the tale spun to him I do not know, but either way the tale was turned successfully and still makes an impression 125 years after General Gordon’s death.
The second painting is earlier from 1858, Retribution by Edward Armitage. The image here is not a real painting but an image of Britain’s relationship with India. A white, European woman is dead, a baby with two tears is lying by her side and a young girl hides from a ferocious Bengali tiger. Britannia is there with her sword of justice, come to rescue the innocents slaughtered by the wild and savage beast depicting the artist’s view of India.
This painting struck me just days after the Rupert Penry-Jones Who Do You Think You Are? Programme dealing in the same period during the Indian Mutiny. It is nice to think the British “civilised” Indian, but the rule of ‘English’ law didn’t really apply to India and commercial law left many Indians disaffected, dispossessed and driven from their lands. The Indian mutiny may have been brutal and savage, but it was not unprovoked. Equally, it was suppressed using military might.
It may have changed the way Britain ruled India, but it was not immediate and had little impact on those suffering at the hands of the commercial British interests. The painting doesn’t depict this side making the British subjects out to be innocents, pure and godly. Your empathy cannot be with the Tiger, digging its claws into Britannia’s arm seconds before the fatal piercing of its flesh from her sword. Yet this is an image for the British to justify the tough tactics in Asia Minor after the deaths during the mutiny.
Flash forward to 19th August, and images are flashed around the world of an American soldier leaving Iraq screaming “We’ve Won”. Have the US really won? Was this staged? Is this just the justification of the war by creating an image of victory over the ruins of a damaged country?
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